The first glimpse of David Bowie starring in the new advertising campaign for fashion label Louis Vuitton has been unveiled.
Shot by photographer David Sims, the ads see Bowie star alongside Arizona Muse in a project called L'Invitation Au Voyage.
Describing the story behind the commercial along with a storyboard of it being filmed, Vogue report: "Muse's adventure starts in Paris at the Louvre, before she is whisked off in a hot air balloon which takes her to Venice - where she meets Bowie. Cue picturesque shots of the model travelling along Venetian canals in an old-fashioned boat and decadent scenes of a masked ball - a more glamorous version of the masked, surreal soirée seen in 1986 cult film Labyrinth, which also starred Bowie.
"Unsurprisingly, the musician also sings a track from his new album, The Next Day."
The full movie will premiere on the label's app on 7 November before shorter clip will be shown on television on 10 November and adverts appear in media throughout the month.