Graham Coxon Releases New Video 'What It'll Take' - Watch

Blur guitarist Graham Coxon has just released the music video for his latest track 'What It'll Take'' - you can watch it below.

The British singer-songwriter had launched a competition for fans to be featured in the video, requiring them to watch an instructional video of a dancer pulling different moves and uploading their own version of the dance using camera phones and webcams.

Coxon's latest music video features clips from eighty-five fans spread across twenty-two countries. These were cut into the 5 minute clip by director Ninian Doff.

The promo video comes from Graham's eighth solo album entitled 'A+E'. He has recently announced a tour to support the new release, beginning at Oxford's o2 Academy on April 13, and headlining Falmouth's Princess Pavilions on April 30.

Graham Coxon - live