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French politician Francois Hollande has pimped his presidential campaign with a little help from Jay-Z and Kanye West, using their track 'N***as In Paris' in a new campaign video.
Hollande is currently leading Nicolas Sarkozy after the first round of voting, and has turned to hip-hop in an effort to boost his chances further. The video, which sees the politician connect with Paris citizens in the city's outskirts is an attempt to boost the popularity of the politician with a section of the community with which Sarkozy has a poor history with.
It is unclear whether Jay-Z and Kanye West have given approval for the track to be used. Indie legends Primal Scream were said to be 'totally disgusted' when the UK's Conservative party used their hit 'Rock' at a party conference in 2011.
Watch Francois Hollande's campaign video below:
