'You're not from here, you won't know what it's like'
Jessie Atkinson
11:25 17th May 2021

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Central Cee has shared the video for 'Ruby', one of the tracks lifted from his recent Wild West mixtape. Dark and lowlit by fluorescence, it's an icy video that matches the slick seriousness of its matching track. 

'Ruby' focuses on the story of two protagonists: Ruby and Jack, both teenagers from disadvantaged backgrounds. Through incisive lyrics and Dr. Dre style synths, Cee delivers a powerful - and addictive - track.

"You're not from here, you won't know what it's like."

Here are some of the bars for both Ruby and Jack:

"Ruby don't act her age, she fifteen but grown and wise
Fake love can't heal the pain,
She don't go school, she smoke, get high
Her parents smoking white, how can I judge how you cope with life"

 

"Don't gamble your life, you don't get that twice
I don't think I ever let that slide but won't get
Dough if I get that strip, we get the worst advice
Think that you're bad 'til you're locked
In a can and now you wanna turn to Christ
It cost to be a boss but death ain't worth that price"

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Photo: Press