More about: O Hell

O Hell are introducing themselves with a bang in their roaring debut single ‘Down’. The project was born from PROJECTOR’s vocalist’s exploration of the world of drum machines and recording software to make unfiltered statements of intent that don’t hold back.

‘Down’ infuses the world of alt-rock with distinctly modern electronic elements that thrive together. The accompanying music video shows off this unflinching confidence with visual expertise. There’s no doubt that ‘Down’ is just as strong when it’s blasted from your bedroom as it would be on stage in front of a crowd. O Hell spoke about the influences and process behind the new song:

“In 2020 I got obsessed with a bunch of late nineties and early 00s albums like ‘Bubblegum’ by Mark Lanegan, ‘Is this Desire’ by PJ Harvey and ‘Amnesiac’ by Radiohead, that veer between beautiful pop and the most gritty, deranged sonic palettes. I love those emotional and sonic contrasts - they sound unhinged. I’m also drawn to those artists who go deep on themselves. I’m always looking for the person who expresses the emotional extremity no one else has dared pull out of themselves.”

They also said, “I make these songs in my house and they’re going to exist as if no one ever heard them. There’s never going to be an emotional or sonic filter. I have no interest in doing anything else, and maybe making them with that intent will mean whatever comes out connects.”

More about: O Hell