Photo:
Hollywood director Baz Luhrmann is partnering with RCA records to launch Bazmark - his own imprint, which aims to not only release music from new artists, but also from his various forrays into film, television and theatre.
Luhrmann is not new to the music scene - his soundtrack for the 1999 film 'Romeo + Juliet' sold 3.3 million copies, and his forthcoming Netflix series 'The Get Down' follows a group of young people living in The Bronx at hip hop's conception. The series is in fact what drew RCA bosses to Luhrmann. They expressed interest in it and met with Luhrmann before agreeing to the partnership.
Speaking about why he decided to set the label up, Luhrmann said: "My current work is all music-driven, and all of it requires classics or new music artists... I’m going to try to build a home that has a great foundation, and I hope it has longevity. I would feel useful if just one or two artists found their creative road through the home we’re about to build."
RCA chief Tom Corson had to say of the project: "It was presented to us as, ‘Baz is looking for a home for his ideas,’ and the label was an outgrowth of that". He sang Luhrmann's praises as an artist, saying: "He makes everything contemporary, and that really appeals to myself and Peter. Part of the culture around RCA is making sure we have these kinds of visionaries in our midst."
Check out Baz Luhrmann's music video monologue mash-up 'Everybody's Free (To Wear Sunscreen)' below
