Adele continues to break records wherever she turns. Like the proverbial bull in the china shop, she seems to have wanton disregard for previously unattained feats.
The singer has not only surpassed the one million digital download mark for the first time, but for good measure, she has smashed it with an additional 110,000.
Her sweet sounds have matched the response to her video, which broke VEVO records too.
Listen to Adele's 'Hello' below
The BRIT-school graduate looks set to continue to be the name on everyone's lips following the half-minute advert that teased X Factor fans a fortnight ago. A stellar lead-track will be quickly followed by her next LP.
Her third album, 25, is released on 20 November. If you hold a record for a fastest-selling album, we advise you not to get too attached to it.