Outspoken rapper Kanye West has urged all rock and indie fans to buy his records because they have a lot in common with guitar tracks.
West wants to blur the boundaries between rock and hip-hop saying if people like Franz Ferdinand and White Stripes fans to get into his music.
He said: He says, "What I struggle with is that I think my music is rap, but I also think it's alternative. If you have a White Stripes album or a Franz Ferdinand album, you should also have a Kanye West album.
"If you can appreciate that style of music, you should be able to appreciate mine, too. It's darker, sexier, it's low; it has a lot in common with rock production and instrumentation."