As the Pokemon Go phenomenon continues to sweep the globe, now it's distracting people from live gigs - even when they're just feet away from their heroes.
The immersive game has seen people wondering the urban and rural landscape, sometimes trespassing and some seen wondering into traffic in an effort to capture their coveted Pokemon.
Now however, it's probably gone a bit too far - with one fan not taking too kindly to another hunting for Pokemon while being front row at a Beyonce gig on her Formation tour at the Stade De France in Paris. Check out footage below.
"This bitch is finding Pokémon," says the fan who uploaded the clip to Instagram. "She's finding Pokémon when Beyoncé's singing. Fucking Pokémon! Look at where she is. Look at where she is. She's next to the stage!"
The video is captioned "She's lucky Solange never saw her" - amen, just take it from Jay Z.
Beyonce's European Formation tour continues. For tickets and more information, visit here.